EVALUATION

  

THIS UNIT HAS BEEN MY FAVOURITE AND MOST SUCCESSFUL THROUGHOUT MY TIME AT UNIVERSITY. FOR THIS UNIT I HAVE CREATED 2 FABRIC COLLECTIONS (1 DIGITAL PRINT & 1 COMBINED PROCESSES), WITH A LOOK BOOK TO VISUALISE THESE PROFESSIONALLY IN A FASHION CONTEXT. THIS PROJECT HAS BEEN INSPIRED THROUGH THE IDEA OF 'ABSTRACT', CHANGING STRUCTURES/OBJECTS AND RE-CONSTRUCTING THEM IN TO UNUSAL SHAPES AND PRINTS. FOCUSING ON COMPOSITION OF DETAILS WITHIN MY PRINTS SUCH AS COLOUR AND SHAPE HAS ALLOWED ME TO CREATE COLLECTIONS WITH VARIATION AND FLUIDITY.

AS A PRINT DESIGNER I FEEL MY DESIGNS LOOK MORE PROFESSIONAL, THROUGH IMPROVED DIGITAL SKILLS SUCH AS ILLUSTRATOR AND PHOTOSHOP. I FEEL COMBINING PRINTS WITH MY OTHER SKILLS SUCH AS EMBROIDERY IS ALSO A CONTRIBUTING FACTOR TOWARDS THIS. BY EXPLORING MY PHOTOGRAPHY SKILLS ALONGSIDE DRAWINGS AND DIGITAL PROCESSES ALSO BENEFITED MY COLLECTIONS, ADDING CONTRASTING TONES AND TEXTURES WHICH I WOULD OF BEEN UNABLE TO ACHIEVE WITH JUST ONE. ALSO THROUGH REFINING PREVIOUS IDEAS AND WORK FROM MY LASER COLLECTION IN MY PRACTISE UNIT ALLOWED ME TO CREATE DESIGNS FOR THIS UNIT WHICH ADD VARIETY AND DEPTH TO MY COMBINED PROCESS COLLECTION. RESEARCHING MY MARKET FOR EACH COLLECTION EARLY ON HELPED ME CREATE SUITABLE PRINTS FOR EACH COLLECTION AND USE APPROPRIATE FABRICS.  

CREATING A LOOK BOOK FOR MY DESIGNS HAS ENHANCED MY ABILITIES TO DIRECT A FASHION PHOTO SHOOT, SOMETHING WHICH I WAS NOT VERY CONFIDENT IN. NOW I HAVE HAD THE CHANCE TO DO THIS TWICE I FEEL MUCH MORE CONFIDENT IN DIRECTING, STYLING AND ALSO CREATING SETS WHICH REFLECTS THE THEME SURROUNDING THE SHOOT. I ALSO FEEL IN DOING THIS HELPED REFINE MY CONTEXT AND ALLOWS ME TO VISUALISE MY DESIGNS IN THE INDUSTRY. 

THROUGH COLLABORATING WITH A PHOTOGRAPHER AND ALSO A GRAPHIC DESIGNER IN THIS UNIT HAS TAUGHT ME HOW DOING THIS CAN BOOST YOUR OUTPUTS, BENEFITTING BOTH INVOLVED, AS DISCUSSING EACH OTHERS IDEAS AND VISIONS BOOSTS CREATIVITY, RESULTING IN HIGHER QUALITY WORK. 

I FEEL CREATING A WEBSITE, A LINKED IN PAGE AND CREATING LOGOS HAS ENABLED ME TO PUT MY SELF IN TO THE INDUSTRY IN A CREATIVE AND PROFESSIONAL WAY. THIS UNIT HAS BEEN FOCUSED ON 'OUTWARD FACING' APPROACH AND I FEEL I HAVE KEPT THIS ATTITUDE AND MENTALITY THROUGHOUT THIS PROJECT.

AFTER THIS UNIT I FEEL I AM MORE PREPARED TO LEAVE UNIVERSITY AND HAVE A CLEAR IDEA OF WHO I AM AS A DESIGNER AND WHAT MY STYLE IS. I LOOK FORWARD TO THE DEGREE SHOW TO SEE MY WORK DISPLAYED IN A PROFESSIONAL SETTING AND ALSO ANY FEEDBACK FROM THE INDUSTRY. 

  

COLLECTION 2 // DIGITAL PRINT // ETHOS // LASER CUTTING

COLLECTION 2 IS MY COMBINED PROCESSES COLLECTION INCLUDING DIGITAL PRINT, ETHOS EMBROIDERY AND LASER CUTTING. MY OVERALL THEME ABSTRACT STRUCTURES SURROUNDS THE COLLECTION, HOWEVER THIS TIME I ALSO BROUGHT IN DRAWINGS/IMAGES OF GOTHIC ARCHITECTURE, FOCUSING ON ITS INTRICATE DETAILS. THIS COMBINED WITH PREVIOUS PHOTOGRAPHS OF FLORALS, CREATED REALLY INTERESTING ABSTRACT SHAPES TO USE AS PRINT DESIGNS. I WANTED THIS COLLECTION TO CONTRAST WITH MY PREVIOUS BOLD, COLOURFUL COLLECTION 1, THEREFORE I HAVE USED A MONOCHROME COLOUR PALETTE. FOR ALL DESIGNS OTHER THAN THE LEATHER LASER CUT ONES, I CHOSE TO USE THE FABRIC CREPE DE CHINE AS IT IS STILL A LIGHT WEIGHT FABRIC BUT HAS A MORE CLEAN AND SOPHISTICATED FINISH, WHICH I FEEL REFLECTS MY HIGH END MARKET. EARLY RESEARCH IN TO THIS HELPED ME GREATLY WHEN DECIDING.  

DIGITAL PRINT

AS PART OF THE COLLECTION I WANTED SOME TO BE SOLEY DIGITAL PRINT, WITH MORE FOCUS ON A MINIMAL LINEAR/GRAPHIC STYLE, CONTRASTING ALONGSIDE MORE LAYERED, CHAOTIC DESIGNS BUT STILL PORTRAYING AN ABSTRACT AESTHETIC. I FEEL BY USING THE MAGIC WAND TOOL ON PHOTOSHOP AND SELECTING RANDOM PARTS OF DRAWINGS/PHOTOGRAPHS HELPED ACHIEVE THIS PROCESS, CREATING VARIETY AND UNIQUE DESIGNS.

ETHOS

USING THE ETHOS EMBROIDERY MACHINE HAS ALLOWED SOME OF MY DESIGNS TO GO FROM 2D TO SLIGHTLY MORE 3D. USING THE ETHOS TO ADD DETAILS TO DIGITAL PRINTS HAS CREATED INTERESTING LINEAR QUALITIES AND ADDS TO THE MORE GRAPHIC STYLE I WANTED. THE STITCHING IS BOLD, AND REMINDS ME OF COLOUR BLOCKING, EMPHASISING MY MONOCHROME COLOUR PALETTE. CREATING DESIGNS SOLEY EMBROIDERY ALSO ADDS TO THIS, I LIKE HOW THE LIGHT REFLECTS FROM THE STITCHING, GIVING MY COLLECTION A MORE POLISHED FINISH.

LASER CUTTING

FROM USING THE LASER CUTTER IN MY PREVIOUS PRACTISE UNIT, I KNEW IT WOULD BE A GOOD PROCESS TO SHOWCASE THE INTRICATE ARCHITECTURAL DETAILS FOR THIS COLLECTION. THROUGH THIS I WAS ABLE TO CREATE DESIGNS QUICKLY, KNOWING WHAT WOULD WORK BEST. BY USING LEATHER APPEALS TO MY HIGH END MARKET, ALSO GIVING ME VARIATION TO PLAY WITH PLACEMENT ON A GARMENTS AND THE BODY, SOMETHING I WILL CONSIDER WHEN DESIGNING FLATS AND FASHION ILLUSTRATIONS FOR THIS COLLECTION. 

LOOKBOOK SHOOTS // LAYOUTS

FOR THE PHOTOGRAPHS IN MY LOOK BOOK I COLLABORATED WITH 2ND YEAR PHOTOGRAPHY STUDENT TILLY HALDEN. THROUGH THIS THE PHOTOGRAPHS ARE MORE PROFESSIONAL VISUALLY, DUE TO HER EXPERIENCE, SKILLS AND USE OF TECHNICAL PROCESSES EG LIGHTING & FRAMING. BY WORKING WITH TILLY ALLOWED US BOTH TO SHARE IDEAS, BOOSTING CREATIVITY WITHIN THE SHOOTS AND PRODUCING HIGHER LEVEL OUTCOMES. 

MANCHESTER TOWN HALL SHOOT // COLLECTION 2

AS THIS WAS MY FIRST SHOOT FOR MY LOOK BOOK, I FEEL I WAS WELL PREPARED BEFORE HAND, RESEARCHING AND PUTTING ALOT OF THOUGHT IN TO OUTFITS AND STYLING. I WANTED SIMPLE SHAPED GARMENTS, OVERSIZED BUT STILL HAVING A SOPHISTICATED LOOK, REFLECTING MY HIGH END MARKET. I FEEL THIS WAS ACHIEVED, ALONGSIDE THE MODELS POSES AND POSITIONING BEING A CONTRIBUTING FACTOR. BEFORE THE SHOOT I CAME ACROSS A FEW DIFFICULTIES SUCH AS CANCELLATION OF THE MAKE UP ARTIST 10 MINUTES BEFORE THE SHOOT AND THE MODEL CANCELLING THE NIGHT BEFORE. HOWEVER AS A PAIR ME AND THE PHOTOGRAPHER WERE ABLE TO OVERCOME THESE ISSUES BY FINDING REPLACEMENTS QUICKLY AND CARRY ON WITH THE SHOOT AS SCHEDULED. 

STUDIO SHOOT // COLLECTION 1

DUE TO THE DIFFICULTIES THAT UNEXPECTEDLY AROSE IN MY PREVIOUS SHOOT I MADE SURE FOR THIS ONE I HAD FULL CONFIRMATION ON BOTH MODEL AND MAKE UP ARTIST. I ALSO MADE SURE I HAD ALL PROPS AND OUTFITS TO EVERY DETAIL DAYS BEFORE, SO I WOULD BE FULLY PREPARED AND GET FULL USE OF TIME EFFICIENTLY. AS MY PREVIOUS SHOOT WAS MY FIRST TIME DIRECTING FOR A LOOK BOOK, THIS TIME AROUND I WAS MORE CONFIDENT IN WHAT IMAGES I WANTED AND THEREFORE WAS ABLE TO DIRECT MORE ACCURATELY, LEADING TO STRONG, PROFESSIONAL OUTCOMES. MY SET DESIGN RESEARCH BEFORE HAND REALLY BENEFITTED THIS SHOOT, THE WHITE ON WHITE GIVES THE PHOTOGRAPHS A CLEAN AND MORE ART DIRECTED FINISH.    

LAYOUT EXPERIMENTATION // INSPIRATION

AS I HAVE ONLY JUST RECEIVED MY EDITED PHOTOGRAPHS BACK I HAVE ONLY SLIGHTLY EXPERIMENTED WITH PRINT PLACEMENT AND ALSO POTENTIAL LAYOUTS FOR THE LOOK BOOK. THE PURPOSE FOR MY LOOK BOOK WILL BE TO POTRAY MY SKILLS AS A PRINT DESIGNER AND ALSO MY ABILITY TO STYLE AND DIRECT A SHOOT. THEREFORE I FEEL PLACING LARGER IMAGES OF MY PRINTS BEHIND PHOTOGRAPHS IS A EFFECTIVE WAY TO PROMOTE THIS COMBINED WITH MORE MINIMAL/SIMPLE BACKGROUNDS TO FOCUS MORE ON MY STYLING AND POSITIONING OF PROPS ON SET. IN THESE LAST WEEKS I AIM TO REALLY EXPERIMENT & REFINE MY LAYOUTS.

[I.D MAGAZINE]

FOR LAYOUT INSPIRATION FOR MY LOOK BOOK I HAVE BEEN LOOKING THROUGH FASHION MAGAZINES SUCH AS, VOGUE & ID AND ALSO TREND WEBSITES SUCH AS WGSN. I WANT MY LOOK BOOK TO BE QUITE MINIMAL, USING VARIATION IN THE PLACEMENT OF MY IMAGES ON A DOUBLE PAGE SPREAD, NOT JUST STICKING TO ONE IMAGE PER HALF PAGE. ALSO TO EXPERIMENT WITH SIZE AND PROPORTIONS & CROPPING. 

{SEE MORE LAYOUT INSPIRATION ON PINTEREST PAGE}

https://www.pinterest.com/emilypogue11/lookbook-unitx/

LOOK BOOK SHOOT PREP

TO VISUALISE BOTH COLLECTIONS IN CONTEXT IN A PROFESSIONAL MANNER, I HAVE DECIDED TO CREATE A LOOK BOOK. AS I HAVE 2 CONTRASTING COLLECTIONS I HAVE DECIDED TO DO 2 SEPARATE SHOOTS, WHICH WILL FEATURE IN 1 BOOK AND ALTERNATING SIDES, THEREFORE CREATING 2 LOOK BOOKS BUT IN 1 ACTUAL BOOK. 

BOTH SHOOTS HOWEVER WILL HAVE SIMILAR STYLING, HAIR AND MAKE UP WILL BE THE SAME USING NATURAL/MINIMAL MAKEUP WITH A DARK VAMP PURPLE STATEMENT LIP. HAIR WILL BE STRAIGHT AND OUT OF THE FACE, EITHER CENTRE PARTING & TUCKED BEHIND THE EAR OR PUSHED BACK. 

STYLING WILL ALSO STAY SIMILAR USING SIMPLE OVERSIZED SILHOUETTES, VERY MINIMAL. AS COLLECTION 2 IS MORE HIGH END, SOME OF THE STYLING AND CLOTHING WILL BE SLIGHTLY MORE SOPHISTICATED.

 COLLECTION 2 // SHOOT 1

AS COLLECTION 2 WAS MORE FOCUSED AROUND DETAILS WITHIN GOTHIC ARCHITECTURE, I DECIDED TO SHOOT IN MANCHESTER TOWN HALL, DUE TO ITS INTERESTING INTERIORS. EVEN THOUGH THE PREMISE WAS FREE TO USE I DID HAVE TO CARRY OUT RISK ASSESSMENTS AND A METHOD STATEMENT TO ENSURE MINIMAL INJURIES AND DISTURBANCES. GETTING PERMISSION FROM THE TOWN HALL WAS TIME CONSUMING, BUT THROUGH PERSISTENT EMAILS AND A COUPLE OF TRIPS TO THE TOWN HALL, SHOWING THE MANAGER EXACTLY WHERE I WANTED TO SHOOT, I GOT PERMISSION. USING THE TOWN HALL FOR THE SHOOT IS VERY RELEVANT TO MY WORK AS IT LINKS TO A KEY THEME IN COLLECTION 2, THEREFORE TAKING THE TIME TO BE ALLOWED ACCESS I FEEL WAS NECESSARY.

COLLECTION 1 // SHOOT 2

AS COLLECTION 1 HAS A VIBRANT MIXED COLOUR PALETTE I HAVE DECIDED TO DO A MUCH MORE MINIMALISTIC SHOOT IN OUR UNIVERSITY STUDIO. I WANT TO USE WHITE FRAMES/BOARDS/PAPERS AND ALSO BRING GREEN PLANTS IN WHITE POTS TO ADD AN EARTHY/NATURAL FEEL TO THE SHOOT. ALSO I FEEL BOTANICAL WORKS WELL AS COLLECTION 1 WAS CREATED USING ABSTRACT IMAGERY OF PLANTS. 

WHEN RESEARCHING ON PINTEREST FOR IDEAS FOR MINIMAL SET DESIGNS I CAME ACROSS A FEW SET DESIGNERS WHO INSPIRED ME ESPECIALLY MATE MORO AND NORA GYENGE. FROM THE IMAGES YOU CAN SEE THEY ARE BOTH VERY MINIMALISTIC, BUT THROUGH THE USE OF WHITE BOARDS/PLANTS THE SET BECOMES MUCH MORE ART DIRECTED AND INTERESTING. THEREFORE I PLAN TO USE SIMILAR MATERIALS WITHIN SHOOT 2. 

MARKET RESEARCH // DESIGN INSPIRATION // COLLECTION 2

MY SECOND COLLECTION WILL BE A COMBINED PROCESSES COLLECTION OF DIGITAL PRINT, LASER CUTTING AND ETHOS EMBROIDERY, AN FOR THIS REASON MY MARKET WILL BE HIGH END.

 I HAVE TAKEN PRINT INSPIRATION FROM DESIGNERS SUCH AS DRIES VAN NOTEN, MARISSA WEBB, YIGAL AZROUEL AND SPORTMAX. THESE DESIGNERS ALL USE A MONOCHROME COLOUR PALETTE WITH ABSTRACT LINES AND SHAPES, CREATING INTERESTING TONES AND TEXTURES. FOR MY COLLECTION I WANT A COMBINATION OF MINIMAL AND CHAOTIC PRINTS SIMILAR TO COLLECTION 1. HOWEVER AS THIS COLLECTION WILL BE MONOCHROME SOME DESIGNS WILL APPEAR MUCH MORE MINIMAL. RESEARCHING IN TO HIGHER END DESIGNERS HAS ALSO ALLOWED ME TO SEE WHAT KIND OF FABRICS MY COLLECTION WILL NEED. I STILL WANT A REASONABLE LIGHT WEIGHT FABRIC BUT MAYBE ONE WITH LESS OPACITY, LIKE THE DESIGNERS ABOVE.  

MY DESIGN INSPIRATION/MARKET RESEARCH ALSO INCLUDED LOOKING IN TO DESIGNERS I HAVE PREVIOUSLY LOOKED AT SUCH AS PETER PILOTTO AND MARY KATRANTZOU WHO ALSO COMBINE PROCESSES SUCH AS EMBROIDERY AND DIGITAL PRINT. IN DOING THIS IMMEDIATELY GIVES A HIGH END FINISH AND ADDS MORE DEPTH AND DETAIL TO DESIGNS. FRANCIS BITONTI IS A TEXTILE DESIGNER WHO LASER CUTS LEATHER INTRICATELY WHICH HAS ALSO INSPIRED MY DESIGNS WHEN CONCERNING THE LASER CUTTER, ALSO ENABLING ME TO VISUALISE HOW LASER CUT PIECES WORK ON THE BODY OR AS A WEARABLE GARMENT.

https://www.pinterest.com/emilypogue11/unit-x-fmp/

[PINTEREST PAGE FOR MORE DESIGN INSPIRATION/MARKET RESEARCH]

OUTWARD FACING // ONLINE PRESENCE

LOGO // BRANDING

https://www.pinterest.com/emilypogue11/logo-ideas/

A LOGO IS A UNIQUE AND CLEAR WAY TO IDENTIFY MY DESIGNS AND BE RECOGNISABLE TO ANY POTENTIAL EMPLOYERS OR EXTERNAL AUDIENCES. I AM CURRENTLY COLLABORATING WITH A GRAPHIC DESIGNER WHO CAN CREATIVELY PORTRAY MY IDEAS FOR A LOGO WITH MORE KNOWLEDGE AND EXPERIENCE WITHIN THIS AREA, UNDOUBTEDLY GIVING IT A PROFESSIONAL FINISH. ABOVE IS A SCREENSHOT OF MY PINTEREST PAGE WHICH I HAVE SENT THE GRAPHIC DESIGNER, I WANT MY LOGO TO BE SIMPLE, CLEAN AND MINIMALISTIC.      

ONLINE PORTFOLIO // WEBSITE

I HAVE ALSO PRODUCED A WEBSITE ALMOST AS AN ONLINE PORTFOLIO, GIVING ANY POTENTIAL EMPLOYERS OR EXTERNAL AUDIENCES A PROFESSIONAL AND EASY ACCESSIBLE WAY TO VIEW MY WORK. ONLINE PRESENCE IS A MASSIVE PART OF TODAYS CULTURE, NOT ONLY NATIONALLY BUT GLOBALLY, THEREFORE I FEEL A WEBSITE IS VITAL. BY CREATING MY OWN WEBSITE I GET TO ADD MY OWN PERSONAL STYLE, WHICH AGAIN WILL DISTINCTIVELY MAKE MY WORK/DESIGNS RECOGNISABLE, ESPECIALLY AS IT WILL HAVE MY LOGO ON TOO. 

WWW.EMILYPOGUE11.WIX.COM 

TEXTILE FEDERATION // SHORTLISTED

I FOUND OUT I HAVE BEEN SHORTLISTED FOR THE TEXTILE FEDERATION COMPETITION 'MOTION'. THE COMPETITION REQUIRED YOU TO CREATE DESIGNS FOR ACTIVEWEAR WITH THE THEME MOTION. I CREATED THIS DESIGN FOR THE PRACTISE UNIT AND USED IT AS AN ENTRY, AS I FELT THE DESIGN REFLECTED THE BRIEF WELL. I THINK COMPETITIONS SET BY COMPANIES LIKE TEXTILE FEDERATION ARE USEFUL AND HELP YOU PREPARE AND CHALLENGE YOU FOR THE INDUSTRY. THEREFORE I PLAN TO KEEP ENTERING SUCH COMPETITIONS, ESPECIALLY ONCE LEAVING UNIVERSITY, AS THEY WILL KEEP ME INVOLVED AND FAMILIAR AND ALSO A WAY TO GET MY WORK OUT THERE.  

LINKED IN

https://uk.linkedin.com/pub/emily-pogue/b9/400/a58

THE LINK ABOVE IS FOR MY LINKED-IN PAGE WHICH I HAVE RECENTLY CREATED FOR LEAVING UNIVERSITY AS IT IS A WAY TO INFORM MY SKILLS AND PREFERENCES FOR THE INDUSTRY.

FINALISED DIGITAL PRINT COLLECTION 1

THROUGH VAST REFINEMENT THIS IS MY FINALISED PRINT COLLECTION 1. THE COLLECTION REFLECTS MY THEME OF ABSTRACT STRUCTURES, TAKING BOTH MY DRAWINGS AND PHOTOGRAPHS AND COMBINING THEM TOGETHER, TAKING RANDOM SECTIONS OF EACH TO CREATE VIBRANT, BOLD ABSTRACT DESIGNS. USING BOTH PHOTOGRAPHIC CONTENT AND DRAWINGS ALLOWED ME TO CREATE CONTRASTING DEPTHS IN MY DESIGNS, WITH UNIQUE TEXTURES AND TONES FROM MY DRAWINGS ALONGSIDE THE POWERFUL STRONG COLOURS AND SHAPES FROM MY PHOTOGRAPHS. I FEEL THE MIXTURE OF MORE MINIMAL PRINTS TO THE MORE CHAOTIC PRINTS CREATES VARIETY AND FLUIDITY WITHIN THE COLLECTION. THE SELECTION PROCESS WAS TIME CONSUMING BUT NEEDED, AS I FEEL IT HAS ALLOWED ME TO PICK DESIGNS WHICH BEST REFLECT MY THEME AND ALSO MY TARGET AUDIENCE/MARKET. I CHOSE TO PRINT ON TO THE FABRIC SINGLE GEORGETTE, AS IT IT A NATURALLY LIGHT WEIGHT FABRIC, EMPHASISING THE FLUIDITY OF MY COLLECTION. KNOWING WHAT WEIGHT FABRIC WAS NEEDED, AGAIN WAS THROUGH EARLY ON RESEARCH IN TO MY SPECIFIC MARKET.  

BY CREATING FLATS AND FASHION ILLUSTRATIONS HAS ALLOWED ME TO VISION MY COLLECTION WITH A MORE FOCUSED CONTEXT AND MARKET. BY RESEARCHING IN TO MY MARKET EARLY ON, LOOKING INTO STORES/BRANDS SUCH AS ZARA AND WHISTLES ALLOWED ME TO CREATE PARTICULAR GARMENT SHAPES AND STYLES WHICH REFLECT MY MARKET/AUDIENCE OF THE HIGHER-END OF THE HIGHSTREET, GIVING MY DESIGNS AN EXTERNAL FOCUS. MY FASHION ILLUSTRATIONS HAVE ENABLED ME TO PLAY WITH THE IDEA OF PLACEMENT PRINTS, AND THE POSITIONING OF MY DESIGNS. EARLY RESEARCH ON PRINT DESIGNERS SUCH AS PETER PILOTTO AND CLOVER CANYON ALSO HELPED INSPIRE THE PLACEMENT OF MY PRINTS ON GARMENTS/BODY, ENABLING MYSELF TO DESIGN ILLUSTRATIONS TO PORTRAY MY IDEAS AND VISIONS CLEARLY.

  

DESIGN INSPIRATION // MARKET RESEARCH // COLLECTION 1

MY FIRST COLLECTION WILL BE SOLEY DIGITALLY PRINTED FASHION FABRICS, I WANT MY DESIGNS TO BE UP MARKET BUT AT THE SAME TIME AFFORDABLE. THEREFORE I HAVE TAKEN PRINT INSPIRATION FROM DESIGNERS SUCH AS PETER PILOTTO, KENZO, MARY KATRANTZOU AND CLOVER CANYON TO ENABLE MY DESIGNS HAVE SIMILAR STYLES AND PROCESSES, GIVING THEM A MORE HIGH END EDGE. HOWEVER TO KEEP THEM AFFORDABLE AT THE HIGHER END OF THE HIGHSTREET I HAVE RESEARCHED BRANDS/DESIGNERS SUCH AS ZARA, WHISTLES, FRENCH CONNECTION AND REISS WHO ALSO USE PLACEMENT PRINTS AND ALSO USE SIMILAR FABRICS AND GARMENT SHAPES I WOULD PRINT MY DESIGNS ON TO. 

RESEARCHING DESIGNERS SUCH AS CLOVER CANYON//PETER PILOTTO HAS INSPIRED ME TO CREATE PLACEMENT PRINTS, EXPLORING HOW A DESIGN CAN BE SUITED TO A PARTICULAR PART OF THE GARMENT/BODY AND NOT JUST AN ALL OVER PRINT. THE IDEA OF USING ENGINEERED CONTRASTING PLACEMENT PRINTS TOGETHER ON A GARMENT ALSO APPEALS TO ME, THEREFORE I AIM TO EXPLORE MY COLOUR PALETTE THROUGH MY DESIGNS.

BY RESEARCHING BRANDS/STORES SUCH AS ZARA AND REISS ALLOWED ME TO THINK ABOUT WHAT STYLE OF GARMENTS MY PRINTS WOULD WORK ON. I PREFER THE SIMPLE, OVERSIZED SILHOUETTES THESE BRANDS TEND TO SELL, ALSO THROUGH IDENTIFYING MY PREFERRED STYLE OF GARMENTS ALSO ALLOWS ME TO THINK ABOUT WHAT KIND OF FABRICS I WOULD EVENTUALLY PRINT MY COLLECTION ON TO. THEREFORE I NEED TO THINK ABOUT USING LIGHT WEIGHT FABRICS WHICH CAN CREATE NATURAL DRAPES AND FOLDS.  

VISUAL RESEARCH // ABSTRACT DRAWINGS

TO DEVELOP MY DESIGNS FROM THE PRACTICE UNIT I BROADENED MY VISUAL RESEARCH OF STRUCTURAL SHAPES, TAKING PHOTOGRAPHS OF FLORALS AT UNUSAL ANGLES TO GIVE MYSELF MORE INTERESTING SHAPES TO WORK WITH. BY PHOTOGRAPHING THEM IN THIS WAY ALSO REFLECTS AND FURTHER EXPLORES MY THEME 'ABSTRACT', THEREFORE THESE PHOTOGRAPHS OF FLORALS WOULD BE DIFFERENT TO THE USUAL CONVENTIONAL EVERYDAY FLORAL IMAGERY WE SEE ALOT. ALSO USING FLORALS HAS OPENED UP MY COLOUR PALETTE TO BE MORE BOLD AND VIBRANT GIVING ME MUCH MORE VARIETY.BY MAKING MY DESIGNS ABSTRACT ALLOWS THEM TO BE SEASON-LESS, THEREFORE I AIM TO CREATE MY COLLECTIONS FOR AW/SS 2016.

TO FURTHER DEVELOP AND REFLECT MY CONCEPT OF 'ABSTRACT STRUCTURES' I CREATED A3 DRAWINGS TAKING SECTIONS FROM MY FLORAL PHOTOGRAPHS FOCUSING ON PARTICULAR SHAPES AND COLOUR WITHIN THEM, CREATING UNUSAL AND INTERESTING IMAGERY THAT CONTRADICTS USUAL FLORAL DESIGNS. EACH DRAWING IS UNIQUE AND UNKNOWN FROM ANOTHER, ENABLING ME TO GO ON AND CREATE A COLLECTION OF PRINTS WITH DEPTH AND VARIETY. USING A COMBINATION OF WATER COLOUR, INKS AND PASTELS ALLOWED MY DRAWINGS TO HAVE A RANGE OF TEXTURES AND TONES WHICH I NOW CAN EDIT AND USE WHEN MAKING MY PRINT COLLECTIONS, WHICH I WOULD NOT BE ABLE TO CREATE THROUGH PHOTOGRAPHS AND DIGITAL PROCESSES ALONE.  

UNIT X

FOR UNIT X I AIM TO CREATE TWO FASHION FABRIC COLLECTIONS, 1 COLLECTION SOLEY DIGITAL PRINT AND 1 BEING A COMBINED PROCESS COLLECTION SUCH AS; EMBROIDERY, LASER CUTTING AND DIGITAL PRINT. THESE COLLECTIONS WILL BE DEVELOPED THROUGH MY CONCEPT OF ABSTRACT STRUCTURES, REFINING AND DEVELOPING MY PREVIOUS WORK WITHIN THE PRACTISE UNIT. I WILL DEVELOP THIS CONCEPT BY CREATING NEW IMAGERY USING PHOTOGRAPHY AND MY OWN DRAWINGS TO CREATE NEW DEPTHS AND DETAILS IN TO MY DESIGNS.

TO VISUALISE AND BRING CONTEXT TO MY DESIGNS I AIM TO CREATE A LOOKBOOK; HARDCOPY AND ALSO ONLINE COPY. IN THE PRACTISE UNIT I CURATED A TEST SHOOT FOR MY LOOKBOOK WHICH WAS VERY MINIMALISTIC, HOWEVER FOR UNIT X I AIM TO MAKE MY SHOOT FOR THE LOOKBOOK MORE FOCUSED ON MY CONCEPT AND USE THE THEME OF ARCHITECTURE AND STRUCTURES WITHIN MY LOOKBOOK IMAGERY. 

MY PORTFOLIO AT THE END OF UNIT X WILL PORTRAY 2 FASHION FABRIC COLLECTIONS CONSISTING OF DIGITAL PRINT AND COMBINED PROCESSES SUCH AS LASER CUTTING AND EMBROIDERY AND A LOOKBOOK (HARD COPY/ONLINE COPY).

EVALUATION

IN THIS UNIT I FEEL MY WORK HAS PROGRESSED QUITE ALOT AND I HAVE IMPROVED IN VARIOUS SKILLS, SUCH AS MY FASHION VISUALISATIONS, DIGITAL PRINT AND ALSO I NOW KNOW HOW TO USE THE LASER CUTTER. I FEEL AS IF I HAVE CHALLENGED MYSELF IN CREATING 2 DIGITAL PRINI MINI COLLECTIONS AND A COLLECTION OF LASER CUT SAMPLES AND ETHOS SAMPLES. I ALSO DID VAST AMOUNTS OF RESEARCH AND LAYOUT PLANNING AND TEST SHOOTING FOR UNIT X, GENERATING IDEAS FOR MY LOOK BOOK AT THE END.

I FEEL I REACHED MY GOAL WHICH WAS TO CREAT TWO DIGITAL PRINT COLLECTIONS, ONE PORTRAYING PHOTOGRAPHIC ELEMENTS OF ABSTRACT STRUCTURES THROUGH THE USE OF PHOTOGRAPHY AND FOUND TEXTURES. MY OTHER COLLECTION TO REPRESENT ABSTRACT SURFACES, WHICH I FEEL I ALSO ACHIEVED BY RE-C0BSTRUCTING MY OWN DRAWINGS TO CREATE ANOTHER ABSTRACT COLLECTION WITH  HAND DRAWN ELEMENT. MY OTHER AM WAS TO CREATE A COLLECTION THROUGH LASER CUT AND ETHOS SAMPLES PORTRAYING THE STRUCTURAL LINEAR SHAPES WITHIN ARCHITECTURE, WHICH AGAIN I BELIEVE WAS ACHIEVED. 

I ALSO FEEL MY COMMUNICATION WITH THE EXTERNAL FASHION WORLD IS IMPROVING AS I ENTERED 3 COMPETITIONS; 2 FOR TEXTILE FEDERATIONS AND 1 FOR NEW DESIGN BRITAIN. FOR THE CHINESE WHISPERS COMPETITION FOR TEXTILE FEDERATION, ONE OF MY DESIGNS HAS BEEN SHORTLISTED AND WAITING TO HEAR BACK, GIVING ME CONFIDENCE IN MY WORK AND EVEN IF I DO NOT GET ANYWHERE ELSE I FEEL LIKE I HAVE ACHIEVED SOMETHING JUST BEING SHORTLISTED, AND IT FEELS NICE TO BE ACKNOWLEDGED FOR WORK YOU HAVE DONE. 

THROUGH IMPROVED SKILLS IN MY FASHION VISUALISATIONS I FEEL MY DESIGNS ARE MORE IN CONTEXT AND ABLE TO SEE CLEARLY HOW THEY COULD BE MADE AND USED WITHIN THE FASHION INDUSTRY,

AT THE BEGINNING THIS UNIT STARTED OFF VERY SLOW AND I COULD NOT GET IN TO IT. BUT NOW AT THE END I AM REALLY ENJOYING IT AND EXCITED TO PROGRESS IN TO UNIT X AND DEVELOP MY IDEAS FURTHER AND HOPEFULLY CREATE INTERESTING WORK FOR THE DEGREE SHOW. 

https://www.pinterest.com/emilypogue11/

MY PINTEREST ACCOUNT FOR FURTHER RESEARCH AND CONTEXTUALS.

LASER CUT AND ETHOS FINALS

COUPLE OF EXAMPLE OF HOW THROUGH THE USE OF MY FABRIC DEVELOPMENT TO LEATHER AND REFINING MY DESIGNS I WAS ABLE TO CREATE INTRICATE DETAILS WHICH I GENUINELY COULD SEE AS PART OF A GARMENT. CREATING THESE VISUALISATIONS ALLOWS YOU TO SEE HOW THE COULD BE WORN OR PLACED ON THE BODY.

I WANT TO EXTEND MY LEATHER KNOWLEDGE AS I HAVE BEEN RINGING COMPANY GH LEATHERS ENABLING ME TO COMMUNICATE WITH THEM AS TO WHAT LEATHER I WOULD PREFER, AS THEY HAVE ALREADY SENT ME SAMPLES PRIOR TO THIS. IN UNIT X I ALSO WHAT TO DEVELOP MY DESIGNS FURTHER AND BE EVEN MORE CREATIVE WITH THE LASER CUTTER AS I FEEL IT HAS BEEN VERY SUCCESSFUL IN BRINGING STRUCTURAL LINES TO MY WORK. 

AN EXAMPLE OF MY REFINED AND DEVELOPED ETHOS SAMPLES ON THE BODY. SINCE MY PREVIOUS ATTEMPTS I HAVE REFINED MY DESIGN MAKING THEM MUCH BOLDER AND EMPHASISING THE ARCHITECTURAL INFLUENCES WITHIN THE DESIGNS. 

IN UNIT X I WANT TO DEVELOP MY DESIGNS WITH THE ETHOS AND MAY INCLUDE DIGITAL PRINT AND LASER CUT WITHIN THEM. I FEEL ASIF I AM READY TO KEEP DEVELOPING IDEAS TO PROVIDE SUFFICIENT OUTCOMES AT THE END OF UNIT X AND FOR THE DEGREE SHOW. 

TEST LOOK BOOK SHOOT

https://www.pinterest.com/emilypogue11/lookbook-layout-inspiration/

A COUPLE OF EXAMPLES OF PHOTOGRAPHS FROM MY FRIST TEST SHOOT FOR MY LOOK BOOK IN UNIT X. I COLLABORATED WITH MY FRIEND RUBY ROBINSON WHO DOES PHOTOGRAPHY, ALLOWING EXPERIENCE TO WORK WITH SOME ONE FROM ANOTHER ART COURSE, ENABLING ME TO BENEFIT SKILLS FROM SOMEONE WHO KNOWS WHAT THEY ARE DOING. I REALLY LIKE THE IMAGES ESPECIALLY THE TOP ONE AS IT LOOKS PROFESSIONAL AND COULD IMAGINE IT IN AN EDITORIAL SHOOT IN A FASHION MAGAZINE. I LIKE THE COMBINATION ON BLACK AND WHITE IMAGES ALONGSIDE MY BRIGHT PRINTS AS I FEEL IT GIVES A NICE CONTRAST. 

IN UNIT X I WILL DO MULTIPLE TEST SHOOTS WHICH WILL ENABLE ME TO PRESENT MY WORK FULLY IN MY OWN WAY THROUGH STYLING, LAYOUTS ETC. 

LOOKBOOK LAYOUTS

THESE ARE A FEW SAMPLE LAYOUTS I HAVE DONE FOR RESEARCH IN TO MY LOOKBOOK FOR UNIT X. THE LAYOUTS WERE CREATED THROUGH REFINING AND CAREFULLY SELECTING TYPES OF PAPERS, IMAGES AND THEIR COMPOSITION ON THE PAGE. I AM HAPPY WITH MY LAYOUTS BUT I WOULD WANT TO REFINE AND RESEARCH ABIT MORE WHEN IN UNIT X SO THEY LOOK AS PROFESSIONAL AS THEY CAN FOR THE DEGREE SHOW. I ALSO LOOKED IN TO ONLINE LOOK BOOKS SUCH AS ALLSAINTS AND THE KOOPLES AS THESE ARE AROUND THE SAME MARKET LEVEL AS MY PRINTS. I WILL BE CREATING AN ONLINE LOOK BOOK FOR UNIT X ASWELL AS I FEEL IT SHOWS PROFESSIONALISM AND A GOOD WAY TO SHOWCASE YOUR WORK FOR FUTURE EMPLOYERS.

FINAL MINI COLLECTIONS

COLLECTION 1

COLLECTION 2

AFTER REFINING AND DEVELOPING MY TWO COLLECTIONS, THESE ARE THE FINALS 2 MINI COLLECTIONS WHICH I WILL TAKE IN TO UNIT X AND FURTHER EXPLORE AND CREATE MORE DESIGNS FOR EACH. I FEEL LIKE BOTH DESIGNS ARE BOTH ON THE HIGHER END OF THE HIGTH STREET, BUT MAYBE COLLECTION TWO MORE TO HIGH END DUE TO IT SUBTLE AND SOPHISTICATED ELEMENTS. I AM HAPPY WITH BOTH COLLECTIONS AS I FEEL THEY ARE STORNG PRINTS AND I LOOK FORWARD TO RE DEVELOPING THESE FOR UNIT X.

PRINT INSPIRATION

VIIGAL AZROUEL

DESIGNER USES GRAPHIC LIKE PRINTS TO CREATE ABSTRACT, TEXTURAL PRINT DESIGN. THIS IS SIMILAR TO MY FIRST COLLECTION WITH THE GRAPHIC/PHOTOGRAPHIC ELEMENTS. I LIKE BLOCK PRINT EFFECT COMBINED WITH THE CONTEMPORARY SHAPE OF THE GARMENT, AS I BELEVE THEY WORK WELL TO GIVE A FASHION FORWARD OUTCOME. 

I FEEL THIS IS HUGELY INSPIRATIONAL TO MY FIRST COLLECTION AS IT HAS SIMILAR ELEMENTS, AND HAS A HIGH END, SOPHISTICATED LOOK TO THE GARMENT, WHICH IS WHAT I AM HOPING WITHIN MY DESIGNS. 

BALENCIAGA

THE COLOURS AND TEXTURES ALONGSIDE THE LINE QUALITY ARE HUGELY INSPIRATIONAL FOR MY SECOND COLLECTION. THE SIMILARITIES WITH COMPOSITION ARE APPARENT AS ITS AN ALL OVER PRINTS JUST AS MINE ARE. A HUGELY INSPIRATIONAL PRINT.